About us

In the summer of 2019, as a solo traveller, I embarked on a random journey bearing East. Starting off from my little apartment on the East Rand of Gauteng, within 8 hours, I found myself in Kasi Bay where I spent the night. The following morning, I crossed the border into Mozambique and spent a few days in Ponta Do Ouro.

There, I decided that after a ten-year wait, I’d check SCUBA diving off my bucket list and into the pool I went with a vibrant instructor for my very first underwater experience. After all the preparation and learning, I got to roll back into the sea and take those precious breathes below the ocean’s surface whilst exploring several reefs and viewing the vast sea life.

I returned to the surface with a new passion and a hobby. One that I felt I had to share and encourage people to experience at least once in their lifetime. I wanted to generate an exposure to diving particularly to the African community that I am a part of and possibly eradicate the belief that diving is not for them. I went on to ideate and further conceptualise.

I’ve since watched what started as a little idea, that began when I got off the boat after returning from my very first ever underwater experience, take shape. Little by little, day by day that idea has manifested into something real that I can see and touch. This note highlights the “why we exist” and the genesis story of the first 100% black owned and managed dive center, Afro Divers.

I now take this opportunity to present our vision, mission, and values, as well as our approach as an entity and some key goals for 2020.

Our Vision

To be a premium dive center, with centers across South Africa and Mozambique, that offers the most pleasant and fulfilling underwater experiences.

Our Mission

To bring exposure and increase participation in recreational diving, create and capture memorable underwater experiences and produce passionate and competent divers.

Our Values

D – Show Discipline & Dedication
I – Show Integrity
V – Be Vibrant
E – Create Experiences
R – Be Reliable
S – Be Supportive & Safe

Our Approach

We are in the business of providing pleasant and fulfilling underwater experiences.

Recreational diving exists for the enjoyment of everyone and we believe that everyone should experience it confidently at least once in their lifetime. Afro Divers aims to generate exposure and increase participation in recreational diving and thus, a large part of our focus has been placed on the African community.

The 5 pillars of our approach are